How To Negotiate A Mutually Beneficial Agreement

What does it take to create a deal that works for both sides?

We’ve all heard about mutually beneficial agreements, but can anyone say just exactly what they are? By one definition, a mutually beneficial agreement occurs when both sides of the table attempt to use their negotiation styles and negotiating techniques to grab as much as they possibly can from the limited amount of items that are … Read more

Is Your Next Negotiation Going To Create A Mutually Beneficial Agreement?

Every negotiation should be about value creation

Mutually beneficial agreements are something that is often talked about, but does anyone really understand what is meant by them? Different negotiators view them in different ways. Some believe that a mutually beneficial agreement simply means that both sides have used their negotiation styles and negotiating techniques to jump into the negotiation and attempted to … Read more