Hidden Needs Drive Sales Negotiations

All sales negotiations are driven by both public and private needs. If you can understand and deal with the other side’s hidden needs, then you’ll have more power during the negotiation. It’s What Lies Below The Surface That Really Matters When we enter into a sales negotiation, we like to kid ourselves that we know … Read more

Shut-Up Is What Sales Negotiators Need To Learn To Do!

Negotiation is all about power. The trick to walking away from a sales negotiation feeling satisfied about what you were able to achieve is to make sure that you walk IN to the negotiation with more negotiating power than the other side has. Sounds easy doesn’t it? I’ve been amazed  over and over again to … Read more

Sales Negotiators Should Always Have Limited Authority – Or Else!

Do you run the world yet? I’m going to guess that the answer is no (if it isn’t, then we need to talk). When we talk about being successful in a sales negotiation, we often spend a lot of time trying to figure out how we can get more negotiating power on our side. However, … Read more

Use The “Reverse-Godfather” Approach To Win A Negotiation

In the classic movie, The Godfather, Marlin Brando utters the unforgettable phrase “I’ll make him an offer he can’t refuse.” Clearly Brando’s character Don Corleone is operating from a position of negotiating power as the head of an organized crime family. However, is there anything in this phrase that us mere mortals can use? It … Read more

The Power Of Planning Your Next Negotiation

Your parents, teachers, best friends, financial planners, parole officers, etc. were all right when they told you that in order to be successful in life you really need to plan, plan, plan. In the world of business, planning is a part of almost all activities; however, it’s in the area of negotiations that business planning … Read more

Top 10 Secrets To Make A Negotiation Work Out For You!

Often times the thought of having to negotiate with someone for something can be quite intimidating. I mean, we live in the world of Amazon’s one-click purchasing, no haggle car buying, and we visit the home of low-low prices, we don’t HAVE to negotiate for most of the things that we want. However, if you … Read more