How To Use Your ZOPA During A Negotiation

In a negotiation you need to know your zone of possible agreement (ZOPA)

When we start a negotiation, we are filled with hope that by using our negotiation styles and negotiating techniques we’ll be able to eventually walk away with a deal. However, during every negotiation we are faced with two possible mistakes we can make. The first is that we end up walking away from a deal … Read moreHow To Use Your ZOPA During A Negotiation