Four Traps You Can Fall Into While Doing Sales Negotiations

In a negotiation, both sellers and buyers can fall victim to decision-making errors

When we are engaged in a negotiation, no matter what negotiation styles or negotiating techniques are being used we can make the mistake of falling into common cognitive traps if we are not careful. These traps are sneaky and if we are not on the lookout for them then they can sneak up on us … Read more