Put The Power Of ZOPA To Work For You In Your Next Negotiation

In order to reach a deal, first you need to know what your zone of agreement is

Let’s face it – negotiating is not an easy thing to do. There is all of the preparation that goes into it, there is the effort of actually doing it using all of our negotiation styles and negotiating techniques, and then, with a little luck, there will be a deal that both sides will agree … Read more