Using A BATNA To Get The Deal That You Want
Excerpt: Negotiators need to understand that they may encounter an impasse in a negotiation and so they need to know their BATNA and what to do with it
The Premier Blog For Learning How To Use Sales Negotiation And Persuasion Skills Effectively
Excerpt: Negotiators need to understand that they may encounter an impasse in a negotiation and so they need to know their BATNA and what to do with it